A revolutionary approach to design-process; cradle to cradle..

Hi everyone, i think every designer, architect has heard about the "cradle-to-cradle" manifest and William McDonough.

One of the writers of the book, Professor Michael Braungart talked about the Cradle-to-Cradle manifesto, the approach which revolutionized industrial design process, in Istanbul.

I was so exited to learn more about cradle-to-cradle from the writers. Do we really have any idea about being sustainable? what is regeneration?

It makes you think twice about the meaning of sustainability.

For the ones interested in sustainability, here's a summary of the speech which took place in the amazing new building of Vakko;

http://www.architectureoflife.net/?p=1724